Platform overview
One app replaces 8 tools
From the first call to the final payment -- one app handles every step of your roofing business.
Acquire
Capture every lead
Web forms, AI voice calls, Google Ads, Facebook, referrals, storm canvassing -- every source funnels into one pipeline.
Lead Capture Forms
Embeddable "Get a Free Estimate" widget for your website. Branded, mobile-optimized, auto-tagged by source.
AI Voice Answering
Never miss a call. AI picks up, qualifies the lead, and books the inspection -- 24/7, even when you're on the roof.
Online Booking Page
Shareable URL where homeowners self-schedule inspections. Syncs to your calendar, sends confirmations automatically.
Source Attribution
Every lead tracked from first touch to revenue. Know which ad, referral, or campaign drove each dollar.
Website & Funnel Builder
A lead-generating contractor website, generated from your workspace and published to your own domain — SEO-woven, pixel-ready.
Estimate
Quote in seconds, not hours
Satellite measurements, Good/Better/Best options, financing -- all generated before you leave the truck.
Satellite Measurements
Enter an address. Get square footage, pitch, facets, and a 3D model in under 60 seconds, each with its own confidence score.
Good / Better / Best
Three-tier estimates generated automatically from measurements. Homeowners pick their comfort level, you close faster.
Material Calculator
14 line items auto-calculated: shingles, underlayment, ridge cap, flashing, nails, waste factors, pitch multipliers -- all from satellite data.
Produce
Schedule, dispatch, deliver
Crew scheduling, material ordering, weather-aware routing -- production runs itself.
Crew Scheduling
Drag-and-drop calendar with crew timelines. Assign by skill, location, and availability. Color-coded status at a glance.
Material Ordering (Coming Soon)
Auto-generated material lists from satellite measurements. Browse ABC, Beacon, SRS. Compare prices. One-click order.
Weather Integration (Coming Soon)
Rain forecast overlay on your calendar. Auto-reschedule suggestions when storms are coming. Never lose a production day.
Production Checklist
Per-job task lists: permits, material delivery, crew assignment, inspection, cleanup. Nothing falls through the cracks.
Get Paid
Invoice fast, get paid faster
Auto-invoicing, payment links, financing, insurance two-check tracking -- cash flow on autopilot.
Auto Invoicing
Invoice generated the moment a job is marked complete. Sent via SMS and email with a one-tap payment link.
Online Payments
Stripe credit card and ACH via payment link. Homeowner pays from their phone. Funds in your account in 2 days.
Financing Integration
GreenSky and Hearth integration. Offer monthly payments at point of sale. Close bigger jobs without price objections.
Grow
Market, measure, repeat
Review requests, ad campaigns, commission tracking, P&L reports -- know what's working and double down.
Reputation Management
Auto-request Google reviews after job completion. Monitor and respond from one dashboard.
Marketing Automation
SMS and email campaigns. Drip sequences for follow-ups. Re-engagement for stale leads. All triggered automatically.
AI Ad & Video Studio
Generate ad images and marketing videos for your company in minutes -- branded, ready to run.
Territory Mapping
Your service area on a live map: storm overlays, door-knock pins, and coverage at a glance.
Reports & Analytics
Revenue by source, by rep, by crew. Close rates. Marketing ROI. QuickBooks two-way sync and per-job P&L coming soon.
AI-Native
Intelligence built in, not bolted on
Voice calls, auto follow-ups, smart scheduling, instant estimates, research -- AI at every step.
AI Voice Calls
AI answers your phone, qualifies leads, books inspections. Natural, fully-disclosed conversation that callers actually enjoy.
Auto Follow-ups
Multi-channel sequences: SMS, email, call. AI reads the conversation, adapts tone, and knows when to stop.
Smart Scheduling (Coming Soon)
AI optimizes crew assignments using skills, location, availability, and weather. Suggests the best crew for every job.
Oracle Research
Natural language search across building codes, manufacturer specs, and industry docs. Answers with source citations.
Autonomous Agent
An agent that executes real work -- follow-ups, scheduling, documents -- governed by an autonomy dial you control, with a full audit trail.
Unified Inbox
SMS and call threads with every customer in one inbox, with AI-drafted replies ready to send.